NEW YORK — 360i today announced two promotions in its executive ranks. The appointments come amid a landmark year in which the agency won multiple clients — including Subway, HBO and Ben & Jerry’s — picked up six Cannes Lions for its creative work, and expanded internationally with new offices in London, Toronto and São Paulo.
The following changes are effective immediately:
Sarah Hofstetter has been promoted to CEO, 360i US. Throughout her eight year tenure, most recently as President, Hofstetter has been a driving force behind the agency’s evolution and quickly expanded its services to help clients keep pace with consumer behavior change. As CEO, she will lead 360i in the US, while retaining global leadership over the agency’s Brand Marketing practice.
Jared Belsky has been promoted to President, 360i US. Belsky most recently served as Executive Vice President, overseeing the agency’s 125-person Atlanta office and building up its Search, Media and Analytics practice, which under his leadership has experienced triple-digit growth and been repeatedly recognized by Forrester Research as a Leader in the industry. In his new role, Belsky is charged with driving accelerated innovation and growth in the US, along with providing global leadership to the agency’s Search, Media and Analytics practice.
Bryan Wiener’s title is now Chairman and Global CEO of 360i. Since 2005, Wiener has grown the agency from a virtual startup to global business with more than 600 people worldwide. The agency is consistently recognized by Ad Age as one of the best agencies in the country on their annual “A-List” and has been cited as one of the “Best Places to Work” in the industry by both Ad Age and Crain’s. As Global CEO, Wiener will leverage his entrepreneurial skills to develop the agency’s expanded global presence, and focus on opportunities to develop its services to better lead the agency’s clients.
“We’ve had a pretty remarkable journey, but it is far from complete,” said Wiener. “Our mission has always been to build a great agency that redefines the way brands connect with their consumers. I’m confident that Sarah and Jared’s leadership and the great talents we have at our agency will help us continue to achieve this mission.”