Kicking off a new creative chapter for 360i, we’re excited to welcome acclaimed creative leader Menno Kluin to 360i as our Chief Creative Officer.
CEO Sarah Hofstetter weighed in on his appointment, saying: “Menno brings an impressive track record of creative success. He’s been widely praised for his proven ability to attract and nurture talent, and roll up his sleeves to make the work even better. We’re incredibly excited about the promise of what’s next.”
Asked why he’s looking forward to coming on board, Menno praised our ability to innovate at a time when the market requires progress and change: “360i is constantly adapting to stay ahead of the curve in an incredibly fast-paced business. I’m excited to be part of such a progressive integrated company and look forward to working with the great talent at 360i to take our creative work to the next level.”
Menno joins from Deutsch, where he led creative for brands like Sherwin Williams, WATERisLIFE, Shock Top, Green Giant and Children’s Museum of the Arts. While there, he championed the creation of Krylon’s First Ever Pinterest Yard Sale whose honors include a Titanium Lion at Cannes, numerous Pencils from One Show and D&AD, and Adweek’s Media Plan of the Year, among others. Other career achievements include the creation of a drinkable book for WATERisLIFE that was named one of the top 25 inventions of the year by TIME magazine, and working with the New York City Ballet to mark 9/11 with “New Beginnings,” a ballet performance on top of the new World Trade Center at sunrise on September 12th.
Prior to Deutsch, Menno spent time leading art departments at DDB and Y&R, where he earned accolades for his ability to deliver breakthrough work across a diversity of clients, leading to honors including DDB New York’s being named “Design Agency of the Year” at Young Guns and Y&R NY’s being named the most awarded US agency. He began his career at Saatchi & Saatchi NY.
Menno steps into the role previously held by Pierre Lipton, who is leaving the company. “We thank Pierre for his commitment and contributions to the business, and wish him nothing but the best,” said Sarah.
Said Pierre: “I’m immensely proud of the entire team at 360i and all we’ve done together. I’d like to thank them for everything, and I wish them continued success.”
The appointment of Menno as Chief Creative Officer comes on the heels of a successful year for our company, as we continue to expand our scale, capabilities and client roster. In early 2017, we were recognized in Advertising Age’s coveted A-List issue for the seventh consecutive year, this time as an A-List Standout and Creativity Innovator. We were also named one of the best lead agency partners in the country by Forrester Research in their Forrester Wave: Lead Agencies Q4 2016 report.
We look forward to officially welcoming Menno to the 360i family on July 1!