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Category Archives for 360i News

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360i News: Ice Bucket Challenge: Can Lightning Strike Again?

As reported by The New York Times here: Ice in a bucket became lightning in a bottle this summer, raising awareness and a record $115 million to combat the rare disease amyotrophic lateral sclerosis. Former President George W. Bush, Taylor Swift, LeBron James, Bill Gates and millions more social media users participated in the Ice Bucket […]

8 Technologies Featured in the 2015 360i Summit Innovation Lab

An integral part of 360i’s annual Marketing Leadership Summit, the 360i Innovation Lab provides a hands-on environment for learning about some of the hottest technologies today. We partnered with several companies to demo their products and showcase the present and future potential for brands looking to create powerful consumer experiences, and connect with their audiences […]

Reimagine (Almost) Everything: 360i’s Marketing Leadership Playbook

Our industry is moving through an accelerated transition from TV-led to digitally led marketing with digital set to surpass TV ad spending for the first time in 2016. It is time for marketers to “Reimagine (Almost) Everything.” Just released, 360i’s Marketing Leadership Playbook provides guidance to marketers on how they can reimagine their approaches to marketing […]

360i Summit: Reimagine Content & Context with Spotify’s Seth Farbman

This is the final post of our 360i Summit blog series on the themes and takeaways from the 2015 360i Marketing Leadership Summit. At this year’s event, we explored how to “Reimagine (Almost) Everything,” and learned how some of the world’s leading marketers and media companies are navigating change and shaping the future of our […]

360i Summit: Reimagine Organization with Nestlé’s Pete Blackshaw

This is the seventh post of our 360i Summit blog series on the themes and takeaways from the 2015 360i Marketing Leadership Summit. At this year’s event, we explored how to “Reimagine (Almost) Everything,” and learned how some of the world’s leading marketers and media companies are navigating change and shaping the future of our […]