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Category Archives for 360i News

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360i Press Release: 360i Bolsters Executive Leadership Team with Appointments of Maicon, Malko and Perkins

NEW YORK — September 8, 2014 — 360i has elevated three executives to newly-created C-Suite positions that support the agency’s ongoing growth and expansion. Effective immediately, SVP of Strategy Lee Maicon becomes Chief Strategy Officer, VP of Marketing and Operations Amanda Malko becomes Chief Marketing Officer and SVP of Finance David Perkins becomes Chief Financial […]

360i Adds Pernod Ricard USA to Agency Roster

We’re excited to share the news that Pernod Ricard USA has selected 360i to lead its communication planning, media and social community management initiatives, effective immediately. The company’s portfolio of wine and spirits brands includes Absolut® vodka, Jameson® Irish whiskey, Malibu® and Beefeater® gin. In a statement to Ad Age, Pierre Berard, senior VP of […]

360i News: Twitter’s New Video Ads Impress Marketers

As reported by The Wall Street Journal here: Early grades on Twitter’s new video ad product are in — and they’re positive. Twitter’s new “promoted video” ad product, which it recently began testing across its platform, allows marketers to insert video clips into users’ feeds and only pay when users tap or click to watch […]

360i Speaks at: 4A’s Talent@2030

360iU Dean Mark Avent will present on how to find, train and retain great talent in the digital age For more information on this event, click here.

Help 360i Make the SXSW 2015 Lineup

Many have entered, but few will win. SXSW Interactive has opened up its famed PanelPicker and the time has come to vote for your favorites. Each year, the SXSW programming committee uses a voting system to help vet panel topics for the festival, which next year will run March 13 through 17. An industry-wide popular […]