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Category Archives for 360i News

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360i CEO Named to Mediaweek 50 List

Mediaweek has named Bryan Wiener, 360i CEO, as a Top 50 person in the media industry for the second year in a row and describes 360i as a “pioneer in its embrace of social marketing.” Mediaweek’s 50 list captures the “the most important movers in the media and media agency business are the ones who […]

5 Questions for HARO Creator Peter Shankman

HARO’s Peter Shankman: When entering the social revolution, it’s better to listen first – then talk (image via bu.edu) Peter Shankman is largely known as the creator of HARO – that’s Help a Reporter Out – a free email distribution list that connects PR practitioners with journalists up to three times each day. Shankman’s project […]

What Did We Learn from 360i’s Digital Marketing Summit?

Last week, hundreds of marketers converged in New York at 360i’s Digital Marketing Summit to learn from each other, share experiences, and get a handle on the trends, marketing strategies, technologies, and ideas that will matter most for them over the next year or so. It may take us weeks or months to digest everything […]

360i at OMMA Global & the Shop.org Annual Summit This Week

Here’s a recap of industry events you can find us at this week: OMMA Global Monday, Sept. 21 at 3 p.m. — Sarah Hofstetter, SVP of Emerging Media & Client Strategy at 360i, will take part in the Main Stage panel discussion “Mommy Bloggers – What It’s Like When Marketers Really, Really Want You.” MediaPost […]

Keynotes Go Better with Coke – Annis Lyles at 360i Digital Marketing Summit

Keynotes and lunch both go better with Coke, so we have Annis Lyles, VP Media & Interactive for The Coca-Cola Company presenting about how “All Media is Social.” Annis has been with Coca-Cola for nearly 20 years and will present about paid and earned media. Q&A is moderated by 360i SVP Emerging Media & Client […]