Bryan Wiener

Author

Bryan Wiener is Chairman and CEO of 360i. Under his leadership, 360i has been named one of the top marketing agencies by Advertising Age and one of the "World’s Most Innovative Companies" per Fast Company, partnering with brands like Coca-Cola, jcpenney, Smirnoff, Capital One and NBC Universal to connect with people across an ever-changing digital landscape. Bryan has built a unique agency culture around innovation and entrepreneurial spirit that has earned 360i distinction from both Crain's and Advertising Age as one of the "Best Places to Work" in the country.

Recent

360i & Expion Partner to Drive Convergence of Earned and Paid Media within Facebook

by Bryan Wiener | Published February 28, 2012

Today we announced a strategic partnership with social software firm Expion that will result in a powerful integrated earned and paid Facebook platform and services offering, bringing together community management, advertising, social applications and advanced analytics to measure and improve our clients’ Facebook marketing efforts. Our parent company Dentsu Network West has also reached an agreement to ...

360i Named One of Ad Age’s “Best Places to Work” in Media & Marketing

by Bryan Wiener | Published August 22, 2011

It’s with great honor and excitement today that I announce that 360i has been named to Advertising Age’s Best Places to Work for 2011. Our agency was one of 30 featured among thousands of organizations — not solely agencies – in the media and marketing space. The list highlights companies that have created cultures that are ...

360i & Dentsu: A New Chapter in Our Journey

by Bryan Wiener | Published January 26, 2010

We’re thrilled to announce today that Dentsu – one of the world’s most renowned advertising companies – has acquired 360i along with its sister companies, SearchIgnite and Netmining. Dentsu presented us with a wonderful opportunity to increase the value we provide to our clients by granting an increased global presence, enhanced technology investments and expanded, ...

Rethinking the Way We Buy and Sell Display Ads

by Bryan Wiener | Published April 6, 2009

By Bryan Wiener, CEO of 360i Display advertising: Can it be both a branding and a performance marketing tool? I’d argue yes, but not at the same time. And that’s where some of the recent debates over the art-and-science approach to display have gotten it wrong. You see, we need to rethink the way we ...