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360i

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Kroger Partners with 360i and TikTok to launch first-ever Hashtag Challenge Plus campaign

Back-to-school season is in full swing! To help get college-aged kids excited for the impending school year, Kroger, the nation’s largest grocery retailer teamed up with TikTok, the emerging short-form video platform to create the first-ever “Hashtag Challenge Plus” campaign in the US. The challenge encourages young adults to post their cool and essential “dorm […]