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Katie Perry

Katie Perry is Senior Marketing Manager at 360i. She’s a proud Notre Dame grad, an 8-time marathoner and one of the biggest Bruce Springsteen fans you’ll ever meet. Follow Katie on Twitter @katieeperry.


3 Minutes with Wrapp: Is ‘Friend-to-Friend Marketing’ the Next Big Thing?

Wrapp is a social gifting platform that drives in-store traffic and sales for retailers and brands through something it calls “friend-to-friend marketing.” The concept is simple: give people the chance to enhance their everyday communications with friends by adding free (or paid) gift cards to their messaging. All users need to do is sign into […]

3 Minutes with Cinemagram: GIF Culture, Brand Partnerships & Beyond

Cinemagram is a wildly popular iOS app that allows users to easily turn content captured by a mobile device into beautiful cinemagraphs — all in a matter of seconds. The startup amassed 1 million users in less than six weeks after launching as a free app earlier this year. Today, Cinemagram has more than 2 million users. We […]

Ben & Jerry’s Tweetin’ Street Team Hits 360i New York

Ben & Jerry’s – the loveable ice cream brand that rose from humble beginnings to become an American staple – has made a name for itself by doing things a little different than the rest, whether that be by doling out free cones or concocting flavors named for playful pop culture references. This summer, Ben & Jerry’s is carrying on its whimsical mantra by touring the country and serving up free scoops along the way.

360i Inspired Speaker Series: What does “authority” mean in the Digital Age?

We recently hosted a special panel session in our New York offices that focused on the new era of online influence. The event was part of 360i’s Inspired Speaker Series, which brings together some of the brightest minds across various industries to discuss trends in the dynamic digital landscape.

Tag, You’re It – Why Marketers Should Pay Attention to Facebook’s Brand Tagging Update

Last week’s headlines surrounding Facebook were clouded by reports that the company had hired a PR firm to “plant” negative stories about its chief rival, Google, in the press. Amid the turmoil, Facebook announced a seemingly minor update that allows users to tag brands in their personal photos on the platform. A Coca-Cola tagged fan […]