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360i

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360i Wins Three Digiday Awards, Including Best Content Marketing Agency

We are excited to announce that 360i and our client partners were three-time winners during last night’s 2015 Digiday Content Marketing Awards, a program honoring the best content creation that connects brands with audiences. Among the accolades, 360i was named “Best Content Marketing Agency” of the year. Client Oreo and 360i received top honors in […]

360i Report: Global Twitter Trends: South Korea

Executive Summary: Just three years out from the 2018 Winter Olympics in PyeongChang, many marketers are turning their sights on South Korea. Widely considered to be one of the most connected and Internet-savvy countries, South Koreans have distinct habits when it comes to the consumption of online media. This whitepaper explores the role of culture […]

Pinterest’s Promoted Pins Update Preps the Platform for Monetization

Over the past few years, we’ve seen Facebook and Twitter evolve their product offerings to help brands drive users through to a sale. Yesterday, Pinterest announced  that it would be taking similar steps to enhance the user experience on its platform and make it more compelling to advertisers. Anyone following Pinterest has likely heard the […]

Global Twitter Trends: South Korea

We’re excited to share a new research paper from 360i’s Insights & Planning group, entitled “Global Twitter Trends: South Korea.” This whitepaper is the last of a multi-part series in which we explore the social media habits of three emerging global markets: Brazil, India and South Korea. It follows a 2014 report that compared Twitter habits in India. Just three […]

How Google’s Mobile Algorithm Update Is Impacting Marketers

On April 21, Google implemented an algorithm change that could grant “mobile-friendly” pages a higher ranking on mobile search engine results than pages not optimized for mobile devices. In the months leading up to the algorithm update, marketers were concerned about the possible negative impact it could have on performance. Mobile searches comprise up to 35 […]