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Digital Marketing & Social Media Blog

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360i

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360i Los Angeles Opens for Business

We’re excited to announce that 360i is expanding to the West Coast with the opening of our fourth U.S. office in Los Angeles. The decision to expand to LA was inspired by growing demand from current and prospective clients who are seeking digitally-centric marketing and communications on both coasts. It also places 360i in the […]

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360i’s Belsky: The Time Has Come for Programmatic Reform

With great opportunities come big headaches – and that’s exactly what programmatic is for marketers right now. In a new Ad Age byline, 360i President Jared Belsky explains how agencies can help marketers structure for programmatic success. Below is an excerpt from his column. You can read the full story in Ad Age. The landscape […]

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Report: What Apple’s Innovations Mean For Marketers

Apple has finally revealed the long-awaited hardware and software developments that will be available in the company’s 2015 product portfolio, including the iPhone 6, a new mobile payment system (ApplePay) and the company’s first wearable (Apple Watch). While questions remain regarding the overall functionality of these new products, Apple has once again shown the world […]

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360i Adds Pernod Ricard USA to Agency Roster

We’re excited to share the news that Pernod Ricard USA has selected 360i to lead its communication planning, media and social community management initiatives, effective immediately. The company’s portfolio of wine and spirits brands includes Absolut® vodka, Jameson® Irish whiskey, Malibu® and Beefeater® gin. In a statement to Ad Age, Pierre Berard, senior VP of […]

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What’s Buzzing: Hyperlapse, Social Media Analytics & More

This week we received an invitation from Apple for a special event (Sept. 9), which many in the industry believe will be when we get a first official look at the next iPhone. Also in the news, Twitter and Pinterest focus on providing better analytics to users, and Instagram releases a new app that easily […]