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Digital Marketing & Social Media Blog

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360i

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5 Google Webmaster Tools that Marketers Can Put to Work Today

Google Webmaster Tools is an ever-evolving resource that helps marketers to better understand the health of their websites – straight from the horse’s mouth. Yet, as Google continually updates the features to this tool, it can be challenging for webmasters to keep up. Webmaster Tools currently provides a wealth of website data – search query ...

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17 Highlights from 360i’s 2012 Marketing Summit

360i just wrapped up its 2012 Marketing Summit, with the theme Navigating Disruption: Transformative Marketing in the Digital Age. Books could be written from the steady stream of insights and wisdom shared throughout the day. View Full Slideshow » Here are 17 of the highlights from the speakers who presented: 1. Navigating disruption requires three ...

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Boomers vs. Millennials: A Tale of Two Digital Demographics

Millennials are constantly connected, be it via mobile, desktop or otherwise. Their desire for information and news is immediate and second to none. However, Millennials are just one segment of the population. What about their older counterparts? A recent report from the Pew Internet & American Life Project asserts that while Baby Boomers have certainly ...

Startup Outlook Issue 4 — The Mobile Edition

This month’s issue of 360i’s Startup Outlook report focuses on mobility. The five companies you’ll read about here are innovating the way people engage with brands in their everyday lives, with mobile devices acting as extensions and amplifiers of consumer behavior. Whether it’s inspiring people to capture simple yet beautiful moments in time via an app ...

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Vote for Startups, Safaris & 360i in the SXSW PanelPicker

SXSW Interactive is one of the most celebrated new media conferences of the year, with more than 3,200 sessions currently competing for a spot at the March 2013 show. The SXSW PanelPicker plays a significant role in determining the programming for this highly competitive event – and it’s now open for public voting. Our sessions ...