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360i’s Sarah Hofstetter, SVP of Brand Strategy & Emerging Media, Picks Up Industry Honors
We are thrilled to announce that Sarah Hofstetter, SVP of Brand Strategy & Emerging Media, has been recognized by several industry associations as one of the leading minds in marketing and digital communications. Sarah was named Best Women Professional of the Year in the Advertising, Marketing, & Public Relations category by the Golden Bridge Awards, ...
[PHOTOS] A Glimpse at 360i’s 2011 Digital Marketing Summit
This year, 360i’s Digital Marketing Summit hosted some of the best and brightest in our industry to discuss best practices, share success stories and encourage innovation and leadership within the space. The day was jam packed with thought provoking content, inspiring speakers, and expert panelists. For a glimpse at Summit highlights, check out our post ...
360i Report on the New Facebook Insights
This week, Facebook announced a new set of metrics as part of its F8 release that will elevate engagement as the focal point of brand activity within the platform. Our latest POV serves as a strategic guide to these new metrics, explaining how they are calculated and providing an overview of the specific implications associated ...
360i Report on Facebook’s F8 2011 Updates
At yesterday’s F8 conference, Facebook made some bold updates to its user interface that are poised to change the way people curate, publish and share content online. The changes have already begun to impact the platform’s 800 million users – and even bigger updates will roll out in the weeks to come. In the report ...
360i Publishes Social Commerce Playbook — a Guide to the Nexus of Social Media & Shopping
Today, 360i released The Social Commerce Playbook, a comprehensive guide for marketers on the intersection of social media and commerce. The report delves into the shifting consumer shopping habits and emerging digital technologies that are changing the way brands connect with people online. The Playbook is available now for free download at http://www.360i.com/socialcommerce. Social commerce, ...