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Digital Marketing & Social Media Blog

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360i

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360i Marketing Summit Post-Conference Guide

In September we hosted our 2014 360i Marketing Summit, welcoming an exclusive group of clients to New York for a day of networking and education. It was another conference for the books – an inspirational day for all, as we plan for the year ahead. Our speaker lineup this year included presenters from brands such […]

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360i Report: Facebook Relaunches Atlas

In a move to extend the reach and targeting capabilities of its advertising solutions, Facebook has announced the re-launch of Atlas, the company’s ad servicing arm that was acquired from Microsoft in 2013. The new Atlas will empower marketers to serve highly-targeted ads to Facebook’s 1.3 billion users beyond the Facebook environment itself – across […]

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Canon Launches MAXIFY Campaign Empowering Small Business Owners

Canon has launched an integrated campaign to drive awareness for its innovative new product line, called Canon MAXIFY. Canon designed the new line of printers and services to assuage common pain points amongst small business owners and IT professionals, allowing them to work faster and smarter to accomplish more. The integrated campaign champions a simple […]

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360i Los Angeles Opens for Business

We’re excited to announce that 360i is expanding to the West Coast with the opening of our fourth U.S. office in Los Angeles. The decision to expand to LA was inspired by growing demand from current and prospective clients who are seeking digitally-centric marketing and communications on both coasts. It also places 360i in the […]

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360i’s Belsky: The Time Has Come for Programmatic Reform

With great opportunities come big headaches – and that’s exactly what programmatic is for marketers right now. In a new Ad Age byline, 360i President Jared Belsky explains how agencies can help marketers structure for programmatic success. Below is an excerpt from his column. You can read the full story in Ad Age. The landscape […]