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Author

Megan Train

Megan Train is a Social Media Analyst at 360i London, using insights from social conversations so brands can better understand the consumers they are trying to target. Outside of Insights, she enjoys good books, weekends in the countryside and discovering new cities.

Recent

The Power of Going Dark on Social

When audiences are constantly connected, one way to get noticed online is to go offline, by going dark on social media – in what many would dub a social media blackout. In this strategy we are reminded of Jeff Bezos’ famous quote, “Your brand is what people say about you when you’re not in the […]