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Digital Marketing & Social Media Blog


Mike Zimmerman


New Hashtag Pages Shift Twitter’s Function from Sharing to Discovery

In an effort to expand its reputation as the center of real-time conversation, Twitter has launched a pilot program to reinvent the experience of following an event on the platform. Twitter’s new “hashtag pages,” curated by an editorial team at the company, help evolve its function from sharing to discovery. NASCAR and Turner Sports have […]