Digital Marketing & Social Media Blog
Today we formally launch 360iU, our agency’s educational center created to cross-pollinate our deep and diverse knowledge base across culture, design and technology. The formalized hub will serve as an aggregator of and extension to our on-going educational and thought leadership efforts, which include our Playbooks, whitepapers, reports, speaker series, annual Client Summit, and more. ...
In a study published on Monday, Forrester noted that location-based social platforms are currently too small for major marketers to concern themselves with. The reasoning Forrester gives is that location-based start-ups are still too small for major marketers to take great advantage of. I weighed in on the four reasons to consider Foursquare in your ...
Today in iMedia Connection we run down several tips and tricks we employ here at 360i to ensure our corporate blog functions as a living, breathing reflection of what we’re all about. Below are our first five tips — and you can read the full article for 20 more best practices when it comes to ...
Thanks for checking out our Social Marketing Playbook! As a follow-up to our popular social guide, we’ve recently released a Mobile Marketing Playbook which is full of insights into the rapidly evolving mobile space. Download your free Mobile Marketing Playbook [PDF] now! 360i Social Marketing Playbook Click here to download the Social Marketing Playbook» Marketing ...
Tropicana: Old and New by jlai321 via Flickr Tropicana’s recent decision to revert to their classic packaging of 24 years was made after an uproar from consumers – largely in social media – against the new look. Granted, not everyone likes change, and with every change will come some negative feedback. But Tropicana realized something ...