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Digital Marketing & Social Media Blog

Author

Steven Avalos

Steven Avalos is a Senior Community Manager at 360i where he works on the Bravo account, overseeing the network’s nearly 10M-fan strong Facebook and Google+ pages. Outside of Social TV, Steven is also highly interested in fandom culture and digital music trends. He enjoys traveling and karaoke, often combining the two into one spectacular international event.

Recent

Talk That Talk: New Facebook Metric Indicates Pages’ True Influence

When it comes to Facebook, the number one question asked by brands is: What is the value of a fan? The answer is not so clear-cut, as there are several factors to consider when formulating a response. While a large Facebook fan count can speak to a brand’s overall influence, the act of engaging Facebook ...