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Category Archives for Influencer Marketing

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Influencer Spotlight: Catching Up with Luke & Vinny Vaillancourt (V-Squared)

Luke and Vinny Vaillancourt are a married, bi-national, same-sex couple who met online back in 2006 and hit it off right away. Now 10 years later, the two are married, living in New York and known across the world as V-Squared. Their LGBTQ lifestyle YouTube channel features vlogs (video blogs), insights into their relationship, life […]

Social Media Week #WineWednesday Panel Event Recap

As part of Social Media Week New York, 360i partnered with the Word of Mouth Marketing Association (WOMMA) for a #WineWednesday panel event, welcoming special guests Brian Sacawa, founding storyteller of He Spoke Style, and Nick Guastaferro, the Director of Marketing for Absolut Vodka at Pernod Ricard USA (client) for a candid panel discussion with […]

Influencer Spotlight: Catching Up with Kevin McCauley

Content creator Kevin McCauley is a ‘triple threat’ artist – graphic designer, emoji illustrator, and photographer – known for his innovative style. As a designer, he homes in on images that are thought-driven and unique. As a custom emoji designer, he pinpoints where technology meets art and pop-culture. And in his photography, he puts his […]

360i Report: The Marketing Leadership Playbook

Executive Summary Our industry is moving through an accelerated transition from TV-led to digitally led marketing with digital set to surpass TV ad spending for the first time in 2016, creating the need for marketers to “Reimagine (Almost) Everything.” Rapid advancements in technology and dramatic changes in consumer behavior continue to transform marketing, media and […]

Influencer Spotlight: Catching Up with John Stanmeyer

As a National Geographic Creative represented photographer and founding member of the photo agency VII, John Stanmeyer has captured iconic images from all over the world. His career spans decades of work and numerous awards (including World Press Photo’s 2013 Photo of the Year). In addition to his assignment work for TIME and National Geographic magazine (NGM), […]