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Digital Marketing & Social Media Blog

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Oreo Embarks on Global Facebook Effort + How to Manage an International Facebook Community

A Wednesday New York Times article reports that Oreo, a Kraft Foods brand, will be ramping up its efforts in social marketing by giving its Facebook page a global face lift. The popular page, currently more than 5 million-“Likes” strong, will feature a new look on July 5. As partners with Oreo on this initiative, […]

In Honor of #smday, Counting Down the Top 10 Social Media Posts on Our Blog

Mashable has declared today, June 30, as Social Media Day – #smday if you’re on Twitter – to celebrate the revolution of media becoming social. And while everyday is Social Media Day here at 360i, we’re getting in on the action by bringing you the all-time top 10 social media posts from our blog. 10. […]

360i & Marvel Entertainment Named ‘Best in Class’ at IMAs

Marvel’s Create Your Own Comic microsite recently picked up a Best in Class Award in the Entertainment category at the Interactive Media Awards (IMA) competition. The IMAs honor excellence in web design and development. The Best in Class Award is the highest honor granted by the IMAs, with winners representing “the very best in planning, […]

Beyond Mobile Social’s F-Words

Whenever mobile social media comes up in conversation, I tend to hear a lot of f-words. Hopefully they won’t be censored here, as the ones I’m referring to are Foursquare and Facebook. Perhaps I’m part of the problem. When I’m not writing about all the mobile check-in apps I use or what it’s like to […]

360i Report on Mobile Social Marketing

Today, we released the fourth POV in 360i’s summer mobile series – a comprehensive report on Mobile Social Marketing. Mobile social media, any form of social media accessed through mobile devices, has much in common with online social media: the power of building relationships with consumers, the large and rapidly growing user base, and the […]