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Digital Marketing & Social Media Blog

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Beyond Mobile Social’s F-Words

Whenever mobile social media comes up in conversation, I tend to hear a lot of f-words. Hopefully they won’t be censored here, as the ones I’m referring to are Foursquare and Facebook. Perhaps I’m part of the problem. When I’m not writing about all the mobile check-in apps I use or what it’s like to […]

360i Report on Mobile Social Marketing

Today, we released the fourth POV in 360i’s summer mobile series – a comprehensive report on Mobile Social Marketing. Mobile social media, any form of social media accessed through mobile devices, has much in common with online social media: the power of building relationships with consumers, the large and rapidly growing user base, and the […]

Digital News Roundup: June 24, 2010

This week, Internet traffic soared to new heights following the United States’ dramatic win at the World Cup, LinkedIn added new features to up engagement, Google garnered buzz thanks to speculation that it’s working on a proprietary music service and Bing rolled out a new Entertainment page in addition to some key updates to its […]

Social Media Insider: How Facebook Gets to 7 Billion

“Ubiquity” was one word that struck me when David Kirkpatrick, author of “The Facebook Effect,” kept mentioning it at a Gotham Media Ventures breakfast panel last week. The other was “China.”Those were the answers. The questions, if you summon Johnny Carson’s Carnac, were, respectively, “What is Facebook’s goal?” and “What is Facebook’s biggest obstacle in […]

360i & Red Roof Inn Take Top Honors at the Interactive Media Awards

The Red Roof Inn website was recently named a Best in Class winner in the Hotel & Resort category in the Interactive Media Awards (IMA) competition, which honors excellence in web design and development. Red Roof Inn partnered with 360i on the extensive site redesign earlier this year, which aimed to refresh the creative, usability […]