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Digital Marketing & Social Media Blog

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Google Presents YouTube Brandcast - Digital Content NewFront

3 Top Themes from the 2014 Digital Content NewFronts

The Digital Content NewFronts launched five years ago with the aim of bringing together all sectors of the branded content (namely video) and distribution sphere and to inspire buying demand similar to that of its TV Upfront sibling. The 2014 event – which has blossomed to include 20+ publisher participants – has made good on […]

hulupizza

What’s Buzzing: Digital Scavenger Hunts, Whiskey-themed Horse Names & More

This week brought a product update from Vine, rumors of a Twitter “mute button,” and big news from Snapchat, which rolled out its biggest update yet – finally putting the “chat” in Snapchat. Read on to learn more about these updates and more of the week’s top headlines. Snapchat Becomes Sophisticated Mobile Messenger Product Snapchat […]

360i Jobs - Digital Marketing Careers

Weekly Hot Jobs: Browse 360i’s Latest Openings

Greetings, job-seekers. As our agency grows and evolves, we’re constantly on the hunt for top talent to help us create powerful campaigns on behalf of brands like Coca-Cola, Oreo, HBO, SUBWAY, Toyota and more. (Browse our full client roster here.) Right now there are more than 60 open positions across our offices. If you embody […]

fbooklanguage

Facebook Adds Language-Based Hispanic Targeting for Advertisers

Facebook has introduced new language-based targeting segments to help advertisers deliver more relevant messages to Hispanic users in the United States. Building on the US Hispanic affinity segment brought to market in 2013, the new targeting capabilities allow marketers to reach Hispanics according to their language preferences – Spanish-dominant, bilingual or English-dominant – and are […]

GuidedSearch

Search Meets Pinterest: The Next Generation of Visual Discovery

Pinterest has announced a groundbreaking evolution to its platform called Guided Search. The new feature is built around two main functionalities: (1) predicting what users may be interested in based on their past interactions; and (2) anticipating what users might want in the future – even if they are not sure what that is quite […]