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Digital Marketing & Social Media Blog

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What’s Buzzing: Digital Scavenger Hunts, Whiskey-themed Horse Names & More

This week brought a product update from Vine, rumors of a Twitter “mute button,” and big news from Snapchat, which rolled out its biggest update yet – finally putting the “chat” in Snapchat. Read on to learn more about these updates and more of the week’s top headlines. Snapchat Becomes Sophisticated Mobile Messenger Product Snapchat […]

360i Jobs - Digital Marketing Careers

Weekly Hot Jobs: Browse 360i’s Latest Openings

Greetings, job-seekers. As our agency grows and evolves, we’re constantly on the hunt for top talent to help us create powerful campaigns on behalf of brands like Coca-Cola, Oreo, HBO, SUBWAY, Toyota and more. (Browse our full client roster here.) Right now there are more than 60 open positions across our offices. If you embody […]

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Facebook Adds Language-Based Hispanic Targeting for Advertisers

Facebook has introduced new language-based targeting segments to help advertisers deliver more relevant messages to Hispanic users in the United States. Building on the US Hispanic affinity segment brought to market in 2013, the new targeting capabilities allow marketers to reach Hispanics according to their language preferences – Spanish-dominant, bilingual or English-dominant – and are […]

GuidedSearch

Search Meets Pinterest: The Next Generation of Visual Discovery

Pinterest has announced a groundbreaking evolution to its platform called Guided Search. The new feature is built around two main functionalities: (1) predicting what users may be interested in based on their past interactions; and (2) anticipating what users might want in the future – even if they are not sure what that is quite […]

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360i Launches Data-Driven Engine to Drive Better Search Performance

Today, we’re excited to announce the launch of 360i’s Digital Nervous System (DNSTM), a proprietary technology platform engineered to drive search marketing performance. Devised and built over several months by our agency’s Product Development team, the tool monitors the health of paid search marketing campaigns and reverse-engineers Google’s Quality Score to automatically make recommendations that […]