What Broke the Internet in May: #EurovisionFinale and #BBMAS
‘What Broke the Internet’ is a recap and holistic overview of the most buzzed about daily Internet conversation in the Twittersphere. Through social listening, we look at the top trending topics day-by-day to help marketers understand what is capturing people’s attention and ‘Breaking the Internet.’ As an agency powered by curiosity, our teams are keeping […]
Skinny Cow Introduces Limited-Time-Only ‘Skinny Cow For Him’ Packaging
This month, client Nestlé is introducing “Skinny Cow For Him”, a limited-time-only packaging that attracts the most common Skinny Cow thieves – men. Until now, Skinny Cow ice cream treats have been wrapped in the brand’s signature pink packaging and marketed to women. However, the brand learned from consumer insights, that while women are the […]
4 Important Search Updates Shared at Google’s Performance Summit
At its 2016 Performance Summit this past week, Google announced several updates to ad formats and targeting capabilities to help position AdWords for the mobile-first world. Of all the new updates shared, four in particular present pivotal opportunities for advertisers, aimed at helping them compete in the evolving platform where mobile now represents more than […]
Monthly Hot Jobs: Browse 360i’s Latest Openings
It’s almost June, you’ve depleted your savings on destination wedding travel or a family vacation, your apartment lease may be up for renewal, and graduations have infiltrated your social media feeds. It’s a time of transition, so why not consider adding a brand new job to the mix? We’re always looking for talented, driven and […]
360i Report: ‘the den’ Workshop
Executive Summary In May we hosted our first digital education for nonprofits workshop (‘the den’) at our headquarters in New York City. We welcomed nonprofit marketers spanning various verticals and organizations that do good for a day of programming designed to share best practices and tricks of the trade for being smart, nimble nonprofit marketers […]