Facebook ‘Watch’ and What It Means for the Future of Video Marketing
After months of anticipation, Facebook released ‘Watch’, their new home for original video content. Watch is replacing the Video tab and will act as a platform for both live and pre-recorded video content on Facebook. Watch joins a string of video hubs added to the social landscape (YouTube Red, Cabana, Live.ly, etc.), signaling an update […]
SXSW PanelPicker: Cast Your Vote to Help 360i, HBO & New Orleans Take the Stage
It’s hard to believe, but SXSW is already upon us. The 2018 SXSW PanelPicker is now open for community voting and anyone can weigh in on which sessions they want to see hit the stage in Austin this March. This year, we’re excited to have a panel in the running that will be a real […]
New Hot Jobs: Browse 360i’s Latest Openings
Have you heard about our NYC Summer Series? This year to mix things up and maximize the warm weather, instead of one day-long summer event, we’re throwing an employee exclusive, after-hours party every two weeks! The series kicked off with an agency-wide Pride celebration in June that featured floor to ceiling rainbow décor, colorful cocktails […]
Amazon Spark: What Marketers Need to Know
Last week, Amazon launched Spark, a new product discovery feature, that aims to tap into consumer purchasing behaviors on social. Given recent improvements to conversion-focused features in the social space and Amazon’s role as an e-commerce giant, the announcement was met mostly with enthusiasm and some healthy skepticism by the industry media. But what does […]
New Coca-Cola Freestyle Film Uncovers “A World to Pour”
In a new campaign for Coca-Cola Freestyle, 360i and Coca-Cola bring the one-of-a-kind touch screen dispenser’s limitless options to life, inviting consumers to “Discover a World to Pour” with Coca-Cola’s delicious branded beverages. The film, which represents 360i’s first work as Coca-Cola Freestyle’s Agency of Record, aims to increase the dispenser’s awareness and position Coca-Cola […]