Kahlúa Targets Millennial Brunch-Goers in New “Just Add Kahlúa” Campaign
This spring, Kahlúa and 360i are taking a fresh approach to targeting millennials with a new campaign called “Just Add Kahlúa”. With its launch earlier this month, “Just Add Kahlúa” aims to showcase how simple it is to add Kahlúa to any iced coffee during millennials’ favorite meal – brunch. To kick off the campaign (and poke […]
360i #SideHustle: Maria Loida Brings Rooftop Yoga and Relaxation to Agency Life
Welcome to the 360i #SideHustle blog series, where we showcase the totally awesome side projects, start-up businesses and other ventures created by the always-curious and entrepreneurial crew of employees here at 360i. Maria Loida is the Associate Director of Influence and Social Marketing Strategy at 360i… she’s also the agency’s resident Yoga instructor. Every Wednesday her […]
Bravo’s Andy Cohen and Celeb Guests Roll Out First-Ever Week of Live Social Programming
For years, Bravo viewers have tuned into Watch What Happens Live with Andy Cohen, the only truly “live” late night program. Always revealing and always unedited the WWHL fun has never stopped when the on-air show ends. Andy’s after shows are equally as unfiltered and authentic as the live-airing. To demonstrate just how live WWHL […]
Hot Jobs @360i: Coast to Coast
Did you know 360i has offices in New York, Chicago, LA, and Atlanta? Yep, that’s right. Whether you want to escape to Coney Island this summer, grab a slice of deep-dish pizza, walk the pier in Santa Monica or catch a Braves game, we’ve got you covered coast-to-coast. If you want to join our team, […]
Brand Safety: How Marketers Can Navigate Digital Placements
Over the past month, some advertisers have been pulling their ads from popular platforms, such as Google, YouTube and Facebook, amid the growing concern that their advertisements are appearing alongside offensive content, negatively affecting perception of brands. AT&T, for example, recently paused all media on Google-owned YouTube due to their ads being placed adjacent to […]