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Lean Cuisine Celebrates Women’s Accomplishments in NYC Art Installation

Earlier this week client Nestlé Lean Cuisine hosted a two-day art installation in New York City’s Grand Central Terminal to showcase how women are weighing themselves differently by weighing their accomplishments, not their bodies. The effort follows the brand’s #WeighThis social campaign launch this past summer, where Lean Cuisine asked women to share how they […]

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8 Technologies Featured in the 2015 360i Summit Innovation Lab

An integral part of 360i’s annual Marketing Leadership Summit, the 360i Innovation Lab provides a hands-on environment for learning about some of the hottest technologies today. We partnered with several companies to demo their products and showcase the present and future potential for brands looking to create powerful consumer experiences, and connect with their audiences […]

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360i Report: The Marketing Leadership Playbook

Executive Summary Our industry is moving through an accelerated transition from TV-led to digitally led marketing with digital set to surpass TV ad spending for the first time in 2016, creating the need for marketers to “Reimagine (Almost) Everything.” Rapid advancements in technology and dramatic changes in consumer behavior continue to transform marketing, media and […]

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3 Winning Strategies for Holiday Shopping Ad Success

As the holidays approach, many retailers are beginning to make preparations for the end of the year and the major shopping opportunities that come with Black Friday and Cyber Monday. While holiday strategies span many facets of a retailer’s business, one major growth area that marketers could see great success from focusing on this year is […]

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Reimagine (Almost) Everything: 360i’s Marketing Leadership Playbook

Our industry is moving through an accelerated transition from TV-led to digitally led marketing with digital set to surpass TV ad spending for the first time in 2016. It is time for marketers to “Reimagine (Almost) Everything.” Just released, 360i’s Marketing Leadership Playbook provides guidance to marketers on how they can reimagine their approaches to […]