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What Marketers Need to Know About Pinterest’s New Camera Search Tool

Pinterest’s newest consumer search tool – the Pinterest Lens – taps into the spirit of augmented reality, allowing users to literally search the physical world around them and then view the results – including shoppable results – on the Pinterest app. Paired with the concurrently announced Shop the Look feature and more than 10 million […]

America’s Influencer in Chief

In a new article for WOMMA, 360i’s Head of Influencer Marketing and PR, Corey Martin positions Donald Trump as “America’s Influencer In-Chief” and offers important guidance for how brands should operate in the new political climate. He writes, “The use of influence by the President is nothing new. In fact, by the early 1800s the Founding […]

360i #SideHustle: “Lickety Split” Your New Favorite Banana Pop Start Up

Welcome to the 360i #SideHustle blog series, where we showcase the totally awesome side projects, start-up businesses and other ventures created by the always-curious and entrepreneurial crew of employees here at 360i.  For #SideHustle’s inaugural post, we sat down with Office Services Administrator Katie Mann, who for the past two years has been working to get […]

Pinterest Makes a Bid for Search; What Marketers Need to Know

Pinterest has been on the radar of marketers for years. As it’s grown from awareness to consideration, Pinterest promised a tantalizing blend of the audience targeting used by social marketers and the intent-based targeting used by search marketers. However, the uniqueness of the platform has been something of a weakness in an environment where organizations […]

360i Summer Internship Program: Now Accepting Applications for 2017

Recently recognized by Ad Age as a 2017 A-List Standout and Creativity Innovator, 360i is now accepting applications for our 2017 Summer Internship Program. Why should you apply? Innovation happens here! You will learn from and work with the best and brightest in the industry on some of the most distinguished brands in the world […]