One Search, 17 Ways
Penny, via Wikipedia After the Consumer Electronics Show this month, where I met with the executives from Ford and heard about their ambitious voice search plans, I kept wondering how the ability to conduct voice searches from their cars will change how people search, communicate, access information, and drive. It then made me wonder about […]
Have You Driven a Search Engine Lately?
You may be used to using your phone as a search engine, and you’ve seen ideas for years about your TV serving as a search engine, but have you thought about your car as a search engine? The idea had occurred to me before. Fittingly, the last section of my final column of 2008 noted […]
The Danger of Digital Pennies for Brand Marketers
This viewpoint from Bryan Wiener, CEO of 360i, was originally published in Advertising Age. The recession is happening at a pivotal moment in the evolution of the media industry. The growth of consumer time spent online continues to outpace the migration of brands’ advertising dollars to the web. Because advertising dollars are critical to support […]
What’s Next in 2009?
First up, 360i’s David Berkowitz travels to Vegas where he will be speaking at Jeff Pulver’s Social Media Jungle on January 7th and on a mobile Web panel at CES on January 8th. Also this week, 360i releases its first POV of 2009, which takes a look some of the trends we foresee happening across […]
New Year’s Resolutions for Digital Media
Image by TheMarque via Flickr Have any New Year’s resolutions? How about 20? You can see them all in our latest contribution to Ad Age. It was actually hard to keep the list down to a blog-friendly level and 20 of the top ones are included. You’ll see the comments found a number of people […]