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College Football Tailgating & 4 Tips for Marketers on Joining the Conversation

College football is one of the most lucrative sports – college or pro – in North America, with net revenue topping $345 million in 2014 and showing no signs of slowing down. More than 49 million fans attend college games every year, and over 3 million fans can be found talking about college football on […]

George

Feeding America Kicks Off Hunger Action Month with #Spoontember

To kickoff Hunger Action Month, 360i teamed up with Feeding America and The Ad Council to launch a multi-platform activation and raise awareness for the one in six Americans struggling with hunger.   As part of the campaign, Feeding America is challenging people across the country to snap a selfie with an orange spoon on […]

Adrian Kulp

Influencer Spotlight: Catching Up with Adrian Kulp

It’s no secret that parent blogging has been, and continues to remain, a steady influential genre in the ever-growing blog landscape. Countless mom and dad bloggers have been sharing product reviews, parenting advice and shopping deals for years. That being said, if you take a closer look within the vast array of parent voices making […]

Social Media

Social Media Cheat Sheet 3.0: A Marketer’s Guide to Today’s Top Platforms

With half of 2015 under belt, we’ve updated our previous Social Media Cheat Sheet to provide marketers with an overview of the top platforms in the social landscape today. The one-pager below maps the top social networks against each other based on various criteria, taking into account things like user base, tactical applications, KPI’s and […]

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3 Ways Marketers Can Modernize Their Organizations for the Digital Age

Our Chairman Bryan Wiener recently authored a byline published by The Wall Street Journal where he discusses how the ongoing and meteoric rise of the digital era is challenging businesses to connect with people in meaningful, motivational and monetizable ways. This is why it is becoming increasingly important for marketers to look inward and ensure […]