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Digital Marketing & Social Media Blog

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5 Things Marketers Need to Know about Marissa Mayer’s Yahoo

Less than two years into her tenure at Yahoo, President & CEO Marissa Mayer has proposed a new ad marketplace catered to mobile-minded consumers and designed to create branded experiences that are just as compelling as the platform’s regular content. Per Mayer and Yahoo, Yahoo Gemini represents “the first unified ad marketplace for mobile search […]

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5 Reasons Why You Should Apply for a Summer Internship at 360i

Mid-way through winter, it’s natural to start thinking about summer and warm weather plans. If the word “internship” is a part of your summer agenda this year, we’ve got just the thing for you: an internship at 360i’s New York headquarters. Why apply? You’ll build your network by gaining exposure to a range of 360i […]

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What’s Buzzing: #Flashtagram, WhatsApp & More

This week, Facebook stole headlines with its surprise purchase of leading mobile messaging app WhatsApp for a reported $19 billion. The news follows an alleged spurned acquisition of image-based messaging app Snapchat (that one was for a purported $3 billion) in 2013. In addition to the big news, Fashion Week wrapped up and the first […]

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Emojis, Gifs, Images – Oh My: How Visual Content is Changing the Web

During Social Media Week, I had the opportunity to attend the panel, “Reading is No Longer Fundamental: the Shift to Visual Vocabulary.” The talk centered on the evolution of visual content on the web, and how image-based content is being consumed and shared by consumers and brands. The panel was moderated by the Huffington Post’s […]

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360i #FuelGood Project Turns Data into Donations

This quarter, 360i launched the #FuelGood Project – an employee-initiated program designed to get our agency more physically active while supporting some of our favorite charities. The program was inspired in part by the explosion of fitness monitoring technologies – Nike+ FuelBands, Fitbits, Jawbones, etc. – that turn physical activity into digital data. These and […]