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Reimagine (Almost) Everything: 360i’s Marketing Leadership Playbook

Our industry is moving through an accelerated transition from TV-led to digitally led marketing with digital set to surpass TV ad spending for the first time in 2016. It is time for marketers to “Reimagine (Almost) Everything.” Just released, 360i’s Marketing Leadership Playbook provides guidance to marketers on how they can reimagine their approaches to marketing […]

Coffee-mate Hires Joel Hubbard as Holiday Flavors Expert

Just in time for the holidays, client Nestlé Coffee-mate expanded its marketing department – hiring Joel Hubbard as its new Holiday Flavors Expert. Joel currently resides in California, and enjoys sports, music and exploring his roots through travel. He is also a multicultural gingerbread man. Over the next couple months Coffee-mate will share Joel’s story […]

360i Summit: Reimagine Content & Context with Spotify’s Seth Farbman

This is the final post of our 360i Summit blog series on the themes and takeaways from the 2015 360i Marketing Leadership Summit. At this year’s event, we explored how to “Reimagine (Almost) Everything,” and learned how some of the world’s leading marketers and media companies are navigating change and shaping the future of our […]

360i Summit: Reimagine Organization with Nestlé’s Pete Blackshaw

This is the seventh post of our 360i Summit blog series on the themes and takeaways from the 2015 360i Marketing Leadership Summit. At this year’s event, we explored how to “Reimagine (Almost) Everything,” and learned how some of the world’s leading marketers and media companies are navigating change and shaping the future of our […]

360i Summit: Reimagine Search, Influencer Marketing & Paid Social

This is the sixth post of our 360i Summit blog series on the themes and takeaways from the 2015 360i Marketing Leadership Summit. For a preview of the posts to follow, please view our teaser post, “The Top 10 Highlights from 360i’s Marketing Leadership Summit.” At this year’s event, we explored how to “Reimagine (Almost) […]