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Digital Marketing & Social Media Blog

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360i Named #1 Global Digital Agency in Warc 100 Rankings

360i has been named #1 Global Digital Agency by Warc in the 2015 Warc 100, a ranking of the top agencies, companies and campaigns that establishes the benchmark for commercial creativity worldwide.  In addition, our “Say it with Bacon” campaign for Oscar Mayer ranked among the top 100 campaigns. Louise Ainsworth, CEO of Warc, said: […]

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Branded Video Content Cheat-sheet: A Marketer’s Guide to 6 Top Platforms

In a highly saturated space where many major social platforms and video sharing sites are vying for branded video content, many marketers are faced with the question of where they should be focusing their efforts to see the greatest success and return. This past January, Facebook released new statistics around video-specific user behavior, noting a […]

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360i Summer Internship Program: Now Accepting Applications

Recognized among the top 3 on the Ad Age A-List for 3 years running, iMedia’s Best Agency for Social Media and MediaPost’s OMMA Agency of the Year, 360i is now accepting applications for our 2015 Summer Internship Program. Why should you apply? Innovation happens here! You will learn from and work with the best and […]

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Facebook’s New Relevance Score Measures Content Success from 1-10

This past week, Facebook announced it would begin showing a ‘relevance score’ that rates ads based on how well content is received by a target audience. While Facebook’s Ad Delivery system isn’t new, and has been operating with a relevance score in the background for years, this is a strategic move to offer more transparency […]

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‘Feel the Feelings’ in Oreo’s Valentine’s Day Effort for #RedVelvetOreo

This Valentine’s Day, 360i client Oreo is giving everyone—especially skeptical Millennials who aren’t exactly enthusiastic about the holiday—something they can love: stories about awkward, unexpected romance. Featuring the brand’s newly released Red Velvet flavored Oreos, the campaign centers around the idea that Red Velvet seems to have a certain “effect” on people, no matter their […]