Desktop
Tablet Landscape
Tablet Portrait
Phone Landscape
Phone Portrait

Digital Marketing & Social Media Blog

Recent
2324532081_bc06d2bc64

SMW13 Session Recap: Content Marketing Bootcamp for Brands

Earlier this week, a crowd gathered at our TriBeCa offices to talk about content marketing. In 2012, “content marketing” was one of the most used buzzwords, yet many marketers admit they don’t quite understand what it means or what they should be doing about it. While content strategies should be unique to brands, factoring in challenges ...

oreo1

Brands Get Personal with Valentine’s Day Content

Valentine’s Day is more than just a holiday for flower shops and candy brands. This year, marketers got creative with the holiday, offering content and tips to make the day special for fans. What was the biggest trend? Using personalized content to offer sweet surprises to fans and the special people in their lives. Brands ...

8374726936_b94dfefd13

4 CES Trends for Marketers [VIDEO]

Each year, thousands of marketers converge in Las Vegas for the Consumer Electronics Show (CES) to be among the first to experience the latest and greatest in technology and media. Our very own David Berkowitz, VP of Emerging Media at 360i, joined the excitement this year, helping to navigate and tour the tradeshow floor on ...

Web

SMW13: Connect with 360i Over Content & Startups

Social Media Week returns Feb. 18-22, with eleven cities worldwide participating to explore the social, cultural and economic impact of social media. We’re thrilled to participate once again by hosting two sessions (described below) that are free and open to the public. Session spots will go quickly – be sure to reserve yours today! Content ...

culturehack

How Agencies Can Hack Culture for Brand Insights

Picture this: you’re in a meeting in which your team is challenged to come up with ideas that tap into trends and pop culture. Everyone at the table nods in agreement. Culture! Yes. Important. Check. Two weeks later, only vague (if any) traces of cultural understanding can be found in the DNA of the work. ...