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Advocates vs. Agitators: Leaning into Relevant Social Conversations [SXSW]

360i SXSW ambassadors returned from their jaunt in Austin feeling inspired and creatively recharged. Armed with a wealth of new knowledge and insight, they have been enthusiastically sharing their learnings on the 360i blog this week. The below post is a first-person account from one of our brand ambassadors, Emily Bell, Media Supervisor at 360i. […]


Miracle-Gro Celebrates the First Day of Spring with #Springmoji Garden

Spring has officially arrived, which means it’s time to get outside and to start growing. To celebrate the first day of spring, 360i client Miracle-Gro is creating a first-of-its-kind #springmoji garden, designed to get consumers excited about planting, regardless of their current weather conditions. The effort will enable fans to help Miracle-Gro create the world’s […]


What the History of TV Can Teach Us About the Future of Social [SXSW]

“To predict the future, you have to look into the past.” It’s a common, perhaps underappreciated saying, and its how Manish Mehta, Chief Product Officer of Spredfast began his SXSW talk, “Seeing 20/20: A Social Forecast.” While the saying is traditional, his approach is not. He perceives the history of TV as analogous to the […]

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Jameson Celebrates St. Patrick’s Day with #LongLivetheShot

Whiskey, anyone? In honor of St. Patrick’s Day this year, 360i client Jameson is spreading Irish cheer digitally with its “Long Live the Shot” campaign – raising a shot glass to the bartenders and people who celebrate the holiday. The campaign is running in cities across the nation including NYC, Chicago, Austin, Dallas, Houston, Los […]


SXSW 2015: All About That GIF

For something so simple and not particularly new, GIFs can be surprisingly powerful and, nowadays, ubiquitous. But is that really so surprising? At SXSW this year, a panel comprised of Victoria Taylor of Reddit, Tim Hwang of Imgur, Alex Chung of Giphy and moderator Selena Larson from The Daily Dot came together to discuss all […]