Oreo, 360i Receive Multiple Honors in the 2013 CLIO Awards
360i and client Oreo were multiple award winners in this year’s CLIO Awards competition. We are honored to be recognized in this prestigious program alongside our client for ‘The Oreo Blackout Tweet’ and for our partnership in the Oreo Daily Twist program. ‘The Oreo Blackout Tweet’ picked up two Bronze CLIO Awards in the Digital – ...
8 Things We’ve Learned from Engaging with 200MM People in Social
Last week, the aggregate size of the online communities we manage on behalf of brands like Coca-Cola, Oreo, NBC and more reached 200 million people. This milestone reflects the reach of our content & community management team across several social media platforms – from Facebook and Twitter to Tumblr and Pinterest. Since formally launching our ...
360i Named Digital AOR for Ben & Jerry’s
Today, we are proud to announce our new partnership with Unilever and its Vermont-based ice-cream brand, Ben & Jerry’s. Ben & Jerry’s has selected 360i to serve as the brand’s strategic digital agency of record for its U.S. package and retail business, overseeing its digital strategy and creative activation, social marketing and select media planning ...
Oreo Daily Twist Receives Highest Distinction in Facebook’s Studio Awards
We’re excited to announce that the Oreo Daily Twist campaign, an effort from 360i and Draftfcb, has taken home top honors in the 2013 Facebook Studio Awards. Oreo was the only recipient of the Blue Award – a ‘Best in Show’-like honor reserved for the top-scored campaign among thousands of entries. The Oreo Daily Twist ...
Q&A with Univision’s David Beck: Harnessing the Power of Social TV
David Beck is SVP and General Manager of Social Media for Univision Communications Inc. He was recently named the Latin Social TV Marketer of the Year by the Social TV Awards. We interviewed David to learn more about Univision’s approach to social TV and how the network is innovating the viewing experience for its audience. ...