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Digital Marketing & Social Media Blog

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fab awards

360i & Clients Honored at International FAB Creative Awards

360i, alongside clients Oreo and Oscar Mayer, are proud recipients of top honors in this year’s International Food and Beverage (FAB) Creative Excellence Awards. The FAB Awards is an international awards program focused entirely on work done for food and beverage brands. “The Oreo Blackout Tweet” was deemed the winner in the Best Use of […]

bees

Oscar Mayer, 360i Receive Top Honors in Bees Awards Competition

360i and client Oscar Mayer are the proud recipients of coveted honors in this year’s Bees Awards competition. The Bees Awards honor the world’s best social media marketing work of the year. “The Great American Bacon Barter,” a 360i-led campaign on behalf of Oscar Mayer, was named Best Campaign. The objective of the effort was […]

pin5

Pinterest Introduces ‘Rich Pins’ to Give Content More Context

Pinterest, the web’s most popular social scrapbooking tool, recently announced a major platform update that gives pins more context (such as price, availability and reviews) and grants consumers more information to make purchase decisions directly within the platform. Rich pins allow brands to attach structured information to pins across three categories – movies, recipes and […]

canada

360i Continues Global Expansion with Launch of Toronto Office

We’re excited to announce today that we’re expanding our global footprint ‘north of the border’ with the opening of our first office in Canada. The Toronto presence marks 360i’s second location outside of the United States, following the opening of our UK office in January. You can read the official announcement here. As part of […]

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Google Conversational Search Hints at a New Era of Discovery

Over the past few years, Google has been steadily making advancements to its industry-leading search product. As standalone updates, none are revolutionary, but in aggregate, they form a much larger picture of the type of engine that Google has set out to build. Google’s latest enhancement – Conversational Search – enables users on a Chrome […]