Today we’ve released the sixth and final report in our summer social commerce series. This POV focuses on Mobile Social Commerce – an emerging arena that holds tremendous opportunities for brands to become first-movers in the space. As a reminder, you can read and download our previous five reports here on the blog, or at http://360i.com/insights.
Steve Madden’s mobile app intergates Facebook likes so shoppers can share via mobile devices (via Mobile Marketer).
Much of media consumption is shifting to mobile devices, social media is one of the top activities on mobile devices, and mobile commerce in the coming years will quickly jump from a negligible number to a significant revenue stream for marketers in the U.S. and worldwide. This report reviews how all of these trends are coming together and creating new opportunities for marketers.