Digital Marketing & Social Media Blog
San Diego ComicCon 2014 kicked off this week with behind-the-scenes sneak peeks, panels and multiple movie premieres. In other entertainment news, America’s favorite parody artist Weird Al celebrated his first ever No.1. album following a week-long marketing blitz. And in 360i news, we released “Global Twitter Trends: Brazil,” the first whitepaper of a multi-part series ...
If you used the Internet last week, chances are that you encountered a clever marketing blitz from the king of parody himself, “Weird Al” Yankovic. In conjunction with his new album, “Mandatory Fun,” Yankovic released eight music videos in eight days for songs like “Word Crimes,” a play on Robin Thicke’s “Blurred Lines, and “Foil,” ...
360i’s Influencer Marketing group has worked with thousands of influencers since the practice was formed more than eight years ago. From Pinfluencers to bloggers, and YouTube personalities to Vine stars, we’ve been helping our clients to partner with the most creative and talented online influencers in the game. As 360i’s influencer network (360iRMS) continues to ...
On the heels of this summer’s World Cup events in Brazil, we’re eager to share a new research paper from 360i’s Insights & Planning group, entitled “Global Twitter Trends: Brazil.” This whitepaper is the first of a multi-part series in which we explore the social media habits of three emerging global markets: Brazil, India and ...
Earlier this week, Snapchat – the app famous for its self-destructing pictures and messages – announced its newest feature: Geofilters. Users in select markets can now add location-based filters (in the form of text or graphics ) as overlays over their snaps. Examples featured in the brand’s announcement video (below) include SoulCycle, The Getty Museum ...