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Digital Marketing & Social Media Blog

Category Archives for Social Media

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messenger

Facebook Updates Messenger to Support 1:1 Conversations & Commerce

This week, Facebook CEO Mark Zuckerberg and his team took to the stage at F8 – the Facebook Developer Conference – to unveil a slew of new product updates. Among them was one of interest for brands with e-commerce platforms: Facebook’s Messenger app. The update will now allow Facebook Messenger to support personal, real-time conversations with […]

SXSW

SXSW Recap: A Report on the Best of SXSW Interactive 2015

Hot off the press is our SXSW Recap – a comprehensive report of the best of SXSW Interactive 2015. This year, brands continued to stand out with relevant, entertaining activations that in many cases provided utility to conference goers. Nontraditional panels inspired our on-the-ground SXSW ambassadors and trending tech continued to make its presence known in Austin. This recap gives an overview […]

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#WineWednesday Panel Recap: Influencers Talk Reaching Gen Z

Millennials are to marketers what Beyoncé is to the world – practically royalty. As a demographic, Millennials are known for having indisposable income, spending it and being cool (for now). Reaching and connecting with Millennials has become a priority for many brands over the past years. Soon though, this Millennial crew will have to officially […]

heard

Advocates vs. Agitators: Leaning into Relevant Social Conversations [SXSW]

360i SXSW ambassadors returned from their jaunt in Austin feeling inspired and creatively recharged. Armed with a wealth of new knowledge and insight, they have been enthusiastically sharing their learnings on the 360i blog this week. The below post is a first-person account from one of our brand ambassadors, Emily Bell, Media Supervisor at 360i. […]

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Miracle-Gro Celebrates the First Day of Spring with #Springmoji Garden

Spring has officially arrived, which means it’s time to get outside and to start growing. To celebrate the first day of spring, 360i client Miracle-Gro is creating a first-of-its-kind #springmoji garden, designed to get consumers excited about planting, regardless of their current weather conditions. The effort will enable fans to help Miracle-Gro create the world’s […]