From Baby Yoda to VSCO Girls, social media culture and content was full of new memes in 2019. But social usage behavior and consumers expectations from…
Facebook’s 2019 F8 conference got off to a bold start this year, with Mark Zuckerberg delivering a keynote speech in front of a banner reading “the…
Continued privacy concerns and increased scrutiny around social media platforms were the main headlines for 2018’s year of social. But 2018 also introduced new areas of…
General• Reports & Whitepapers• Social Media
Organizing Your Agency for Social – A Whitepaper from the 4A’s
July 9, 2018Orli LeWinter, 360i’s SVP of Strategy & Social Marketing, co-chairs the 4A’s Social Media Committee and recently contributed to their Whitepaper on Organizing Your Agency for…
Today, Instagram rolled IGTV, a long-form video app that will allow all users to share videos up to 10-minutes long. Instagram users with over 10K followers…
2018 is off to a tumultuous start for social media. Our 2017 Year-In-Review predicted that the focus on transparency and accountability from social platforms would be…
Influencer Marketing• Social Media
Let’s be Real: How Should Marketers Think About Finstagram?
May 21, 2018Finstagram or “Finsta” is a fake Instagram account commonly created by teens for posting sillier, less polished, and ironically more real content for their closest friends…
This year’s F8 developers conference took a different tone. And no, we aren’t talking about the introduction of Facebook Dating. Following the Cambridge Analytica scandal, privacy…
Last week Facebook announced that it would be deprecating a product (Partner Categories) that has allowed advertisers to leverage third-party data on the platform. This data…