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Tag Archives for AbsolutGrapefruit

No Sugarcoating: Keeping It Real with Absolut Grapefruit

To celebrate the launch of Absolut Grapefruit, we worked with actor Jesse Tyler Ferguson (a.k.a. Mitchell from the Emmy-award winning “Modern Family” series) to prove how refreshing transparency can be with a series of humorous spots that remove the sugarcoated filters from relatable social scenarios. From letting a colleague know that he was only invited […]

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