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Tag Archives for cannes

360i Innovation Strategist Fitz Maro Recounts Cannes Lions Experience

360i Innovation Strategist and winner of the Campaign US “Fearless Thinker” contest Fitz Maro touched down in the French Riviera one week ago to attend this year’s Cannes Lions Festival of Creativity. With two notebooks, and functioning off only a few hours of sleep each night, he shared a first-timer’s account of our industry’s largest annual […]

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4 Ways Platforms Used Content at Cannes

Each year, thousands of marketers, innovators, advertising professionals and entertainers gather at the Cannes Lions Festival of Creativity to celebrate and view inspiring content that will set the standard for how we look at creative communications around the world. This year’s conference was marked by an influx of platforms and ad tech providers who added […]

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What’s Buzzing: Facebook’s Slingshot, Emojis Galore & More

This week, World Cup Fever continued to take hold on social media as well as the 360i offices. The office was also a buzz with the news of the new Amazon Fire phone to be released July 25. This new smartphone boasts features such as cloud-based storage, a 24-hour live support system, and Firefly – […]

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360i Picks Up Cannes Lions for Oscar Mayer & #Mamming Social Good Project

360i has won two Cannes Lions Awards – one Silver and one Bronze – for work on behalf of Oscar Mayer and for an internal passion project designed to promote breast cancer awareness. Oscar Mayer’s “Wake Up and Smell the Bacon” campaign took home a Silver Lion in the Mobile: Innovative Use of Technology category. […]

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Not All Big Ideas Are ‘Lions’ & Other Lessons from 360i’s Cannes Idea Safari

Last week at the Cannes Lions Festival of Creativity, Adam Kerj, CCO, and Lee Maicon, VP of Strategy at 360i, led a workshop series entitled, “Idea Safari: The Hunt for the Mysterious Big Idea.” The goal of the workshop was to present a framework for marketers and agencies to use while pursuing the elusive Big […]

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