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Tag Archives for Chat bot

The Quarterly Social Media Cheat Sheet: A Guide to Today’s Platforms

From minor creative enhancements to platform-changing algorithms, Q1 2016 brought new marketing potential to the social landscape. In 2015, we saw updates to social platforms that dramatically changed social for both users and marketers. In Q1 of 2016, the social platforms ironed out significant updates to Facebook Messenger, Live Video and 360-degree video based on […]

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#BotOrNot: Are Chat Bots the Future of Social Media?

The fast rise of messenger apps – like WhatsApp, Snapchat and Kik – is challenging marketers to quickly adapt their social media content strategies. In response, platforms and brands are experimenting with automated communication solutions to help them capitalize on the explosive growth in chat audiences. When Facebook acquired WhatsApp earlier this year, the 5-year-old […]

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