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Tag Archives for creative

Real magic happens when a creative brief doesn’t (necessarily) result in an ad

In a new piece for The Drum’s “Opinion” section, 360i Chief Strategy Officer Raig Adolofo argues that the outdated nature of the creative brief holds agency pros back from greatness. He writes, “In this brave new advertising world, brands are built under ever-changing circumstances; every client needs a true business partner, and agencies need to […]

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Monthly Hot Jobs: Browse 360i’s Latest Openings

It’s almost June, you’ve depleted your savings on destination wedding travel or a family vacation, your apartment lease may be up for renewal, and graduations have infiltrated your social media feeds. It’s a time of transition, so why not consider adding a brand new job to the mix? We’re always looking for talented, driven and […]

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Reimagine [Almost] Everything: From Real-Time to Right Time

In 2016, our industry continues to rapidly shift from TV-led to digitally led marketing, making it more important than ever for marketers to reimagine their approaches to marketing and take steps to move the industry forward. To kick off the new year, we’re sharing a page from our Marketing Leadership Playbook week by week, to […]

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Vote for Startups, Safaris & 360i in the SXSW PanelPicker

SXSW Interactive is one of the most celebrated new media conferences of the year, with more than 3,200 sessions currently competing for a spot at the March 2013 show. The SXSW PanelPicker plays a significant role in determining the programming for this highly competitive event – and it’s now open for public voting. Our sessions […]

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360i & Marvel Entertainment Named ‘Best in Class’ at IMAs

Marvel’s Create Your Own Comic microsite recently picked up a Best in Class Award in the Entertainment category at the Interactive Media Awards (IMA) competition. The IMAs honor excellence in web design and development. The Best in Class Award is the highest honor granted by the IMAs, with winners representing “the very best in planning, […]

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