Tag Archives for Facebook LIVE
Virtual Rubbernecking: Why Live Content Works
Live content has recently exploded on social, but it’s hardly a new entertainment medium. From sports coverage to news reports, viewers have been attracted to live long before social platforms picked up on it. In a new series of blog posts (starting with this one), we’ll discuss how live content taps into our innate human […]
Bravo’s Andy Cohen and Celeb Guests Roll Out First-Ever Week of Live Social Programming
For years, Bravo viewers have tuned into Watch What Happens Live with Andy Cohen, the only truly “live” late night program. Always revealing and always unedited the WWHL fun has never stopped when the on-air show ends. Andy’s after shows are equally as unfiltered and authentic as the live-airing. To demonstrate just how live WWHL […]
The Quarterly Social Media Cheat Sheet: A Guide to the Latest Platform Updates
As predicted in our 2016 year-end review, 2017 is off to a sprint with new social platform updates that continue to mimic some of the most successful products on other platforms. Across the social landscape, this borrowing of ideas and products has blurred the lines between platform roles, causing marketers to now prioritize the roles […]
SoFi Hosts First-Ever Facebook Live Financial Therapy Session
This past Saturday, romance met finance as SoFi hosted the first-ever online financial therapy session on Facebook Live. The inaugural event called “For Love & Money” brought together financial wellness expert Amanda Clayman and one couple, Megan and Mina, who are both SoFi members. For 30 minutes, Megan and Mina openly discussed their financial challenges, […]