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What’s Buzzing: Model Searches on Twitter, X-Men Makeovers & More

This week saw updates from two of the biggest social platforms. First, Twitter is rolling out a new profile layout for users, which will give Twitter profiles a visual boost. Additionally, in an effort to reduce spam-like content in a user’s News Feed, Facebook has just announced an algorithm tweak that cracks down on Like, ...

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What Google’s Latest Privacy Update Means for Paid Search

In the coming weeks, Google will roll out an update as part of its ongoing efforts to support user privacy. Following initial coverage from the wider digital marketing community (you might have seen some press coverage about it), Google released a formal statement this week reassuring advertisers that they “will continue to have access to ...

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Google: PLAs Will Soon Become Shopping Campaigns

Google announced this week that all existing Product Listing Ads (PLA) campaigns will transition to Shopping campaigns in August. Initially launched in Beta in Q4 2013, Google has recently made Shopping campaigns available to all advertisers as well as extended API development support. Shopping campaigns were designed by Google to help streamline campaign management through ...

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Gmail’s New Visual Promotions Tab Gives Brands Richer Creative Opps

Google has announced a trial update to Gmail which would provide users with a completely different look to their inboxes. Gmail users that opt-in and are selected for the trial will be given the ability to toggle the Promotions tab of their Gmail inbox between the standard view and a more visual “grid view” as ...

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What’s Buzzing: Celeb Selfies, Apple on Tumblr & More

The Academy Awards had everyone talking this week. From the ultimate celeb selfie to John Travolta’s awkward intro for Idina Menzel (“Adele Dazeem”), several brands jumped at the chance to join in on the banter. In other news, a visual Facebook redesign for the News Feed will be rolling out in the next few weeks. ...

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