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Tag Archives for Hispanic marketing

360i Report on Language Preference Among Digital Hispanics

Today we’ve released the second report in our Hispanic POV series, “Language Preference among Digital Hispanics.” Following the first report on Hispanic Digital Influencers, this report discusses language preferences among Hispanics in digital, and identifies innovative ways marketers can better tailor their efforts and be more discoverable by online searchers. US Hispanics are a multifaceted […]

Posted in Reports & Whitepapers, Social Media | Also tagged , , , Comments Off on 360i Report on Language Preference Among Digital Hispanics

Insights Reveal Opportunities for Brands to Reach Hispanics via Group Texting

Group texting is having a moment. Apps like GroupMe, Disco and Beluga (recently acquired by Facebook) are exploding in popularity, and brands are quickly following suit. In fact, MTV and Oxygen have already joined the conversation by creating sponsored communities within GroupMe and facilitating fan connections.

Posted in Mobile Marketing | Also tagged Comments Off on Insights Reveal Opportunities for Brands to Reach Hispanics via Group Texting