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Tag Archives for kraft

On-Demand Shopping Arrives with Amazon’s New Dash Button

Following the March debut of its Dash Button, Amazon announced late last week that its branded, WiFi-connected buttons are now for sale. Available to members of the retailer’s premium Prime service – a reported 40 million strong – each button costs $5 and allows users to instantly order products at home from Amazon with the […]

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Viral vs. Shareable Content: An SEO’s Perspective

“Viral” and “shareable” are two words that are sometimes used interchangeably in the digital space, but – as a recent Social Media Today article points out – they are not one and the same. This is true when it comes to measuring social impact, and perhaps even truer when it comes to meeting SEO objectives. […]

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Kraft Cheese Inspires Summer Cookouts with ‘Pin to Win’ Promotion

Kraft Singles is helping fans gear up for summer through a Pinterest contest aimed at inspiring summer grilling and creating good times among family and friends. Recently launched, the sweeps encourages fans to “pin to win” the necessary essentials for spicing up their backyard barbeque spread—that is, ooey, gooey Kraft Cheese-inspired creations in the hopes […]

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Cheeseburgers, Check-ins & Charity

How Kraft Cheese brought Five Guys and Feeding America together on National Cheeseburger Day For National Cheeseburger Day (September 17), Kraft Cheese, official sliced cheese provider for Five Guys Burgers and Fries, celebrated the occasion by joining forces with the burger giant for a charitable mobile check-in play. For every time a customer checks in […]

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This Holiday Season, Give Back by Joining Kraft in the Huddle to Fight Hunger

What if an everyday social media activity – a YouTube video view, a Facebook Like, a tweet – could spark the donation of a meal to a person in need? Kraft Foods is making this possible with Huddle to Fight Hunger, a more than fourth month-long initiative that aims to donate 20 million meals to […]

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