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Tag Archives for Marketing Leadership

Lessons From 360i’s Marketing Leadership Summit: Personal Power

Personal power comes from your personal qualities, who you are as an individual regardless of your job, your money or your name. Arguably, personal power is the most innate but the most difficult to recognize and wield. Last week, 360i held its eleventh annual Marketing Leadership Summit, a day of inspiring programming that brought together […]

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Lessons From 360i’s Marketing Leadership Summit: Content Power

Everyone knows the saying, “Knowledge Is Power” and marketers in particular know this notion could not be truer. Whether it is behavioral audience insights that inspire the next brand campaign or historical content performance that helps strengthen a pitch, the continued and increasing availability of data and knowledge allows us to produce measurably better work. […]

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