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Tag Archives for Microsoft

Impact of the Microsoft-Yahoo Search Alliance on SEO, a Report from 360i

In late 2009, Yahoo! & Microsoft’s Bing announced a strategic partnership, better known as the Search Alliance, which would effectively consolidate the search landscape by allowing Bing to power both paid and natural search results across the Yahoo! network.  Last week, Yahoo! officially announced that the transition to Bing-powered natural search results was complete for […]

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Digital News Roundup: August 9, 2010

Today’s Monday roundup features headlines from the Microsoft-Yahoo search alliance, the Federal Trade Commission’s Guides concerning blogger-marketer relations, Facebook and more. Get the full scoop in our summary below. Yahoo Readies Transition to Microsoft adCenter This week Yahoo took to its blog to share more information regarding its search alliance with Microsoft. The deal between […]

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Digital News Roundup: May 7, 2010

This week, we learned of Facebook’s plans to launch a location-based service with partner McDonald’s, Congress introduced a web privacy bill, Google unveiled a new look and the Microsoft-Yahoo alliance announced that it will soon begin its advertiser transition. Read our complete recap below — and don’t forget to follow us on Twitter to find […]

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Digital News Roundup: March 12, 2010

Stories that made the digital headlines this week include a new whitepaper from Microsoft on the effectiveness of online  branding campaigns, Google’s newest search feature for online shoppers and exciting news about 360i’s participation in this year’s SXSW Interactive conference. New Whitepaper: Evaluating the Effectiveness of Digital Advertising for Brand Campaigns This week Microsoft released […]

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360i POV on the Microsoft-Yahoo Search Deal — Updated

Yesterday, Microsoft and Yahoo announced that they’ve been cleared to move forward with their much anticipated search partnership, which was initially declared in July. Since the engines now have received “unrestricted” clearance from the U.S. Department of Justice and the European Commission to implement the deal, we’ve revisited our earlier POV and highlighted some of […]

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