Desktop
Tablet Landscape
Tablet Portrait
Phone Landscape
Phone Portrait

Tag Archives for millennials

Kahlúa Targets Millennial Brunch-Goers in New “Just Add Kahlúa” Campaign

This spring, Kahlúa and 360i are taking a fresh approach to targeting millennials with a new campaign called “Just Add Kahlúa”. With its launch earlier this month, “Just Add Kahlúa” aims to showcase how simple it is to add Kahlúa to any iced coffee during millennials’ favorite meal –  brunch. To kick off the campaign (and poke […]

Posted in Creative & Tech | Also tagged , , Comments Off on Kahlúa Targets Millennial Brunch-Goers in New “Just Add Kahlúa” Campaign

360i Opens Doors to ‘the den’: Free All-Day Workshop for Nonprofit Marketers

In May, we’re excited to launch the den (Digital Education for Nonprofits) – a program thoughtfully crafted by the team at 360i, and designed to empower nonprofits to be smart marketers in the digital age through knowledge sharing, tools, and free resources. Our first event, a free, all-day workshop held at 360i’s New York HQ  […]

Posted in 360i News | Also tagged , , , , , , , , Comments Off on 360i Opens Doors to ‘the den’: Free All-Day Workshop for Nonprofit Marketers

Virtual Reality in Real Life: How the Tech Could Transform Travel [SXSW]

Our SXSW ambassadors have returned from Austin creatively recharged and ready to share their experiences and learnings from the 2016 SXSW Interactive festival. The below post is a first-person account from one of our brand ambassadors, Juliette Leavey, Senior Social Marketing Manager at 360i. In this post Juliette shares her thoughts on Virtual Reality (VR) at […]

Posted in Creative & Tech | Also tagged , , , Comments Off on Virtual Reality in Real Life: How the Tech Could Transform Travel [SXSW]

Millennials’ ‘Live Now’ Mentality: Short-Term Thinking & Spending Habits

Millennials’ entrance into the workforce during a time of high financial insecurity resulted in a “Live Now” mentality centered around living in the moment and prioritizing quality of life over financial savings. In a recent MediaPost article, our Associate Strategist Celinne Da Costa outlines how marketers can tap into Millennials’ “Live Now” mentality, becoming trusted […]

Posted in Mobile Marketing | Also tagged , , , Comments Off on Millennials’ ‘Live Now’ Mentality: Short-Term Thinking & Spending Habits

Millennials’ Modern Views of Family & Traditions Marketers Should Know

The idea of a traditional nuclear family – the married heterosexual couple living happily with their biological children – has heavily influenced American culture for the past several decades. Brand messaging around the family has, for the most part, remained equally outdated: consumers continue to see idyllic advertisements such as perfect families gathering for dinner, […]

Posted in Reports & Whitepapers | Also tagged , , , , , , Comments Off on Millennials’ Modern Views of Family & Traditions Marketers Should Know