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Tag Archives for mobile shopping

US Hispanics Poised to Create Major Opportunity for Digital Advertisers

Hispanics are becoming an increasingly important audience for digital advertisers. In addition to being the youngest and fastest growing demographic in the US, they are also more likely to use mobile devices and are spending the most money online. Hispanics are often highly engaged with brands’ social content – and from a media standpoint, they […]

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[REPORT] How Brands Can Engage Millennials at the Supermarket

360i has released a new report that explores the digital habits of Generation Y while in the act of grocery shopping. “How Marketers Can Engage Millennials at the Supermarket” reveals that there is great potential for marketers to interact and develop relationships with this audience before, during and after this weekly routine. To capitalize on […]

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360i Report on Mobile Shopping, Coupons & Barcodes

Mobile commerce is in its infancy, with relatively few consumers making purchases directly from their mobile devices, and relatively few retailers and marketers offering an easy way for consumers to do so. While they may not be purchasing (yet), consumers are increasingly shopping via mobile handsets, such as researching products and services before completing transactions […]

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