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Tag Archives for pandora

Online Radio and Music Streaming: Untapped Potential for Marketers

After weeks of speculation surrounding a potential buyout, Google has finally acquired music streaming service Songza, which uses information about both the user and context to determine the most appropriate playlists. This news comes as the latest in a long line of updates and corporate buyouts within the industry: Apple acquired Beats Music & Beats […]

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What’s Buzzing: #AmazonCart, reddit Ad Updates & More

The week kicked off with a game-changing partnership announcement from Amazon and Twitter, which will more closely link social chatter with ecommerce. The news was soon followed by two related announcements from Google: (1) Google Shopping Express service will expand to New York and LA and (2) Google Now will soon deliver product alerts based […]

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