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Tag Archives for Search Engines

360i Q&A with OneRiot’s Tobias Peggs

People have long been turning to the web to find information — and as social and mobile continue to gain momentum, this trend will only increase. More and more of today’s searchers want late-breaking information that answers their queries with the greatest relevancy. In other words, they want the engines to tell them what’s going […]

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Searching For Number One: A Look at Toilet Search Engines

Are search engines for toilets more than just bathroom humor? (Image via Flickr) When you have to go on the go, where do you go? Yes, even the vertical of toilet search engines is rife with competition. There may be some kinds of searches that are more critical, like when you have an emergency need […]

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Paid Search Growth Strong in Q3 According to SearchIgnite Report

This morning, 360i’s sister company, SearchIgnite, released its Q3 report on the state of the search market. This report is the latest in a series of quarterly reports from SearchIgnite that analyze spend from more than 500 marketers across Google, Yahoo!, and MSN. The aim of these reports is to identify trends among the engines […]

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Crisis Marketing: An Opportunity to Reconnect With Your Customer Base

By Sienna Farris, Director of Social Media 2008 has been a rollercoaster year and many consumers have been wondering when they can get off this crazy ride. Rising oil and food prices, an intense hurricane season, and stock market plunges have left many Americans feeling uncertain about the economic environment. Brands are now faced with […]

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Do We Need Another…

It often seems like there’s zero correlation between how much a technological innovation matters and how much press it receives. Take Cuil, for example. The search engine’s launch was such a spectacular flameout that it may well go down as a verb. “What happened to that Eddie Murphy movie that was supposed to win him […]

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