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Digital Marketing & Social Media Blog

Tag Archives for Search Marketing

Bing Announces Social Updates to Search Results

Last week, Bing announced the most significant update to its platform since its launch three years ago, by introducing a new social structure to its search results. Microsoft has had the jump on Google for quite some time now when it comes to privileged social data, winning both the Twitter fire-hose deal and enjoying a ...

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Introducing 360iTIGER, a First of its Kind SEO & Social Analytics Technology

Today, we released 360iTIGER, a powerful cloud-based technology that automatically gathers website data, such as titles, meta tags, tweets, Facebook likes and more, directly into a cloud-based document with the click of a button. You can download a free limited version of 360i’s enterprise technology offering at tiger.360i.com. 360iTIGER addresses a core pain point that ...

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Countdown to 2010: A Recap of Our Top 10 Posts of the Year

Image by atomische via Flickr. For marketers in the digital space, 2009 was a whirlwind year. Twitter took off amid a social surge, Yahoo! and Microsoft partnered up in search and Google gobbled up a litany of companies. During this time we’ve used our blog to cut through the headlines and share insights into what ...

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Report: Retailers Move Bucks to Bing Amid Holiday Shopping Blitz

SearchIgnite, leading search optimization solutions provider and 360i sister company, recently released a whitepaper outlining key trends in retail ad spend in Q4. The company, which manages more than $400 million in paid search annually, drew data from its large pool of sophisticated retail advertisers. Research showed that multi-channel retailers are increasing their U.S. paid ...

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10 Tips for Combining SEO & Paid Search

One way to effectively mix SEO and PPC: Stay ahead of the curve and utilize new innovations that enable you to weave micro-formats and RSS feeds into search listings. In an iMedia Connection article published today, Mike Dobbs — Group Director, SEO at 360i — outlines 10 tips for combining SEO & paid search in ...

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