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Tag Archives for Spotify

New Orleans Tourism Partners with Spotify and 360i to Launch First-of-its-Kind “Offline Playlist”

To celebrate the musical significance and diversity of New Orleans, we partnered with New Orleans Tourism Marketing Corporation (NOTMC) and Spotify to create a once-in-a-lifetime experience for music-lovers. From jazz and hip hop, to funk, blues, zydeco, and indie, we analyzed the authentic sound of New Orleans and developed the “Offline Playlist“- (referred to as […]

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360i Honored Four Times in the 8th Annual Shorty Awards

We’re thrilled to announce that 360i and four of our client partners have been honored in the 8th Annual Shorty Awards – recognizing the best of the best in social media. 360i client HBO was named a winner in the ‘Best Use of Gamification’ category for rallying the realm and creating excitement for the season […]

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360i Summit: Reimagine Content & Context with Spotify’s Seth Farbman

This is the final post of our 360i Summit blog series on the themes and takeaways from the 2015 360i Marketing Leadership Summit. At this year’s event, we explored how to “Reimagine (Almost) Everything,” and learned how some of the world’s leading marketers and media companies are navigating change and shaping the future of our […]

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360i Summit: Reimagine Search, Influencer Marketing & Paid Social

This is the sixth post of our 360i Summit blog series on the themes and takeaways from the 2015 360i Marketing Leadership Summit. For a preview of the posts to follow, please view our teaser post, “The Top 10 Highlights from 360i’s Marketing Leadership Summit.” At this year’s event, we explored how to “Reimagine (Almost) […]

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Online Radio and Music Streaming: Untapped Potential for Marketers

After weeks of speculation surrounding a potential buyout, Google has finally acquired music streaming service Songza, which uses information about both the user and context to determine the most appropriate playlists. This news comes as the latest in a long line of updates and corporate buyouts within the industry: Apple acquired Beats Music & Beats […]

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