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Tag Archives for Toyota

Toyota Creates Inspirational ‘Toyota Effect’ Documentary Series

Most people don’t know what Toyota does when it isn’t making cars. In a new documentary series, The Toyota Effect, Toyota (client) is finding new ways to tell its story and share how the car manufacturer is helping companies across the United States increase efficiencies to make great things happen – from creating more natural […]

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Toyota Creates Unique Symphony of GIFs from Production Line in ‘Gifony’

360i client Toyota is giving fans a rare glimpse “under the hood” of its world-renowned production process with a new campaign that connects the growing “how it’s made” conversation with one of the most beloved interests in the world – music. Toyota is inviting fans to remix the sights and sounds of Toyota’s manufacturing plants in […]

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Toyota Introduces Oculus Rift Simulator to Combat Distracted Driving

At the Detroit Auto Show this week, 360i client Toyota launched an immersive distracted driving simulator featuring Oculus Rift, marking the first time the virtual reality technology has been used to educate the public about the dangers of distracted driving. Parents and teens were invited to take a seat in a stationary Toyota vehicle, put […]

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Toyota Focuses on Engaging Parents in Year Two of TeenDrive365

This week Toyota, in partnership with 360i, is introducing new TeenDrive365 resources that further emphasize the critical role parents play in helping keep teens safe behind the wheel. The ongoing effort was built on the insight that parents are the number one influence on how their teenager will behave behind the wheel – and while […]

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360i Marketing Summit Post-Conference Guide

In September we hosted our 2014 360i Marketing Summit, welcoming an exclusive group of clients to New York for a day of networking and education. It was another conference for the books – an inspirational day for all, as we plan for the year ahead. Our speaker lineup this year included presenters from brands such […]

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